FWD: Guidelines for ebXML Media Relations

[Murray Maloney <murray@muzmo.com>]

FYI...

>Date: Fri, 23 Feb 2001 16:19:04 -0500
>From: Carol Geyer <carol.geyer@oasis-open.org>
>Subject: Guidelines for ebXML Media Relations
>To: ebxml@lists.ebxml.org
>
>Guidelines for ebXML Media Relations
>
>The ebXML Marketing Awareness Project Team appreciates the need for
>organizations to receive public recognition for their participation in
>ebXML work, and we are happy to facilitate that kind of publicity
>whenever possible. The Marketing PT recognizes:
>
>a)	It is vital that information on the work of ebXML be presented to the
>press and analyst community in a consistent, controlled manner.
>b)	Participant contributions to the work of ebXML must be promoted in an
>unbiased, equitable, accurate way.
>c)	ebXML must establish and maintain its public perception as an
>objective, vendor-neutral initiative acting for the good of the
>community at-large.
>
>To minimize the risk of confusion, mixed messages and biased reporting
>in the media, the ebXML Marketing Awareness Project Team has established
>the following guidelines. These pertain to press releases, press
>conferences, or any official communications with the media regarding
>ebXML, proof-of-concept demos, contributed technologies or other events:
>
>1. All press releases announcing or discussing ebXML technical work will
>be authorized and distributed by ebXML exclusively. Such releases will
>be coordinated by the ebXML Marketing PT, working with the ebXML Quality
>Review Project Team and the ebXML Executive Committee.
>
>2. Participants are encouraged to issue press releases concerning their
>ebXML activities in any of the following contexts. They are requested to
>send a copy of these releases to Carol Geyer of OASIS prior to their
>distribution:
>·	Participating organization’s endorsements for ebXML
>·	Product announcements that reference compliance with ebXML published
>standards
>·	Adoption announcements from industry groups or standards bodies
>·	Participation in proof-of-concept demonstrations, provided these
>releases do not precede official ebXML announcements.
>
>3.  Participant press announcements that incorporate direct quotes from
>a representative of the ebXML Executive Committee or Steering Committee
>should be coordinated through Carol Geyer of OASIS prior to their
>release.
>
>4. Pre-release confidentiality of participant press announcements will
>be maintained.
>
>5. Participants who wish to issue press releases that reference other
>ebXML participants must obtain authorization from those organizations
>directly.
>
>6. Organizations who wish to announce technology donations must have
>reviewed and formally agreed to the ebXML Intellectual Property Rights
>Agreement with the ebXML Executive Committee.
>
>7. ebXML will only engage in joint press releases with non-commercial
>organizations.
>
>Questions on any of the above policies should be directed to Carol
>Geyer, Director of Communications, OASIS, carol.geyer@oasis-open.org.
>
>
>____________________________________________
>Carol Geyer
>Director of Communications
>OASIS
>carol.geyer@oasis-open.org
>Tel: +1.941.926.2322
>Fax: +1.941.328.0121 x3791
>
>OASIS       	http://www.oasis-open.org
>XML.ORG     	http://xml.org
>XML Cover Pages	http://xml.coverpages.org
>ebXML       	http://www.ebXML.org
>CGM Open    	http://www.cgmopen.org
>
>
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