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Subject: RE: [ebxml-mktg-sc] Badging materials


Nice idea, but...

OASIS is a non-profit, and we can't put ourselves in the position of
'selling' anything. Our lawyers feel very strongly about this.

Running a gift shop on the ebXML.org site seems a bit off-focus at best,
tacky at worst. Do we even have the resources to support this? Or are
you volunteering to box up mugs and sweats and take them to UPS on the
weekend? Global shipping alone would be a nightmare, although I'm sure
you could find a service to manage the shop.

Not sure what you mean about sponsorship with company logos. If you're
suggesting, for example, that a vendor like XML Global might produce
baseball caps with the We Support ebXML logo and the XML Global logo on
them, and provide them to staff and/or prospects to wear at conferences,
I think that would be great.

Carol


-----Original Message-----
From: David RR Webber - XMLGlobal [mailto:Gnosis_@compuserve.com]
Sent: Friday, August 23, 2002 1:45 PM
To: ebXML Mkt Steering
Subject: [ebxml-mktg-sc] Badging materials


Team,

In writing up the 'action plan' this morning - I realized from the
'better booth signs' thread develops another idea.

Badging materials.  Pins, caps, sweats, mugs that are purchasable
from the web site - that show people are endorsing ebXML.
These could also be available for sponsorship with company
logos.   I like the 'whole earth' theme, and a natural blue look for
these and a standout logo and message in red.

Then at conferences we can have attendees walking around
promoting the standard, and could also give us a marketing
kitty to work with.

Yeah, I know this stuff is corny - but it works, or does it?

DW.



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