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Subject: Re: [ebxml-mktg-sc] META ebXML report
Message text written by Sang Shin >The SME does not even know s/he is doing ebXML. <<< Sang, Great analysis. Strong points. You also mentioned one of my "pet" visions. The "Intel Inside" branding campaign - extends to user business applications - so that "ebXML inside" is what users are looking for. That tells them that the product can talk to any other like branded product. Clearly open standards is the only way you are going to get there. When you see this vision - you see very clearly what is wrong with applications customers buy today - they are all stove pipes - that are welded down tight. Cheers, DW.
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