Re: POC PR event decision by Nov 16

[Steven Yung <steven.yung@sun.com>]

Hi All,

Please read the email below from Ed Julson regarding the POC PR event (most of you
did not get it since it got bounced from the list server).  A slight change to this
is that it looks like option 2 (event for week of Nov 27) is no longer an option.
Because of the holiday season, we have not been able to find a suitable venue for
the week of Nov 27.  In fact, we are trying very hard to look for something for the
morning of Dec 12.

Regarding this event, we ask those that are committing to the event to commit their
marketing resources as well.  This is a PR event for the POC participants and we
need to work with the marketing/PR people from each company to help promote their
company.  As such, at the event, we will be providing space for product/company
literature and can try to arrange rooms for briefings.

For those committed companies ;-), we will begin working with them next week on
planning for this event.

In order for us to go ahead, we need a commitment by end of day Thursday (Nov 16).
Also, please let Ed Julson (ed.julson@sun.com) and myself (steven.yung@sun.com) know
the marketing/PR contacts for your company; we will be trying to arrange a
marketing/PR conference call for Tuesday of next week.

Cheers,
Steve

Ed Julson wrote:

> I noticed a typo in my earlier mail. Option #2 at the bottom of this email
> should read "two weeks from now", not next week.
>
> Ed
>
> > Date: Tue, 14 Nov 2000 18:56:58 -0800 (PST)
> > From: Ed Julson <ed.julson@eng.sun.com>
> > Subject: RE: POC PR event decision by Nov 14
> > To: steven.yung@sun.com, ebXML-poc@lists.ebxml.org, meredith.wehmann@xmls.com,
> srosen@extol.com, iwasa@fs.fujitsu.com, ksaneii@ipnetsolutions.com,
> lwagman@netfish.com, t.nakao@ntta.com, nanneman@savvion.com, erind2@home.com,
> eduard.weijgers@tie.nl, shickman@viquity.com, bcox@exchangecomm.com,
> lisa.faust@xmls.com, slangdon@cisco.com, nkeating@webMethods.com,
> anthony.dutton@xmlglobal.com, carol.geyer@oasis-open.org,
> susan.struble@eng.sun.com, Heather_Lukens@sfo.bm.com,
> Simon.Nicholson@eng.sun.com, Ed.Julson@eng.sun.com, mnaughton@interwoven.com,
> Annette_Herr@stercomm.com, breuer@us.ibm.com, vsumpter@viquity.com,
> mehrzad@savvion.com, hale@ajubasolutions.com
> > Cc: ed.julson@mpkmail.eng.sun.com
> > X-Sun-Text-type: ascii
> >
> > POC team,
> >
> > We didn't have a chance to talk about this all that much last week, but I have
> > some additional information related to the POC press event.
> >
> > The marketing PT would like to have two press events for the POC in early
> > December, during the same week. One here in San Francisco and one in London. I
> > realize this would take 4-5 days out of our calendars, but we believe the
> press
> > exposure we'd get out of it would be worth the effort. We really only have one
> > good shot at this, and we need to milk it for all it's worth.
> >
> > The POC demo is our key proof point that the ebXML infrastructure specs are
> > really mature enough now to begin development work with. From a marketing
> point
> > of view, we want developers to begin tracking the TRP, Reg/Rep, and TP specs
> > now; using them to begin development work. Given the typical length of the
> > development, testing, and release cycle, it's likely that the final approved
> > versions of these specs could be incorporated by the time many of these
> > applications would be ready for market.
> >
> > The POC press events will allow us to set expectations and perceptions around
> > ebXML "readiness" and will likely generate a lot of followup inquiries to the
> > POC companies involved.
> >
> > I would strongly encourage you all to take advantage of this opportunity that
> > these press events present. You've done some great work here - help us get the
> > word out. The specific dates we're proposing are as follows:
> >
> > San Francisco event   Tuesday  12/12
> > London event          Thursday 12/14
> >
> > If there isn't enough support for two events during the target week, there are
> > two other options we can consider. Option #1 is our recommendation, but please
> > let us know which of the following 3 choices you can commit to:
> >
> > 1. San Francisco & London events; week of 12/11
> >
> > 2. San Francisco event next week (with the short notice, we'd probably see a
> >    lighter press attendance); no London event. In order to do this, we'd have
> >    to commit by COB Thursday for any chance to get a venue.
> >
> > 3. San Francisco event week 12/11; no London event.
> >
> > I'm sorry we couldn't get this information to you last week. It took a while
> to
> > sort out all of the discussion we had and to organize my notes.
> >
> > Ed
> >
> >
> >
> > > Date: Fri, 10 Nov 2000 21:15:02 +0900
> > > From: Mark Hale <hale@ajubasolutions.com>
> > > Subject: RE: POC PR event decision by Nov 14
> > > To: Steven Yung <steven.yung@sun.com>, ebXML-poc
> <ebXML-poc@lists.ebxml.org>,
> > Meredith Wehmann <meredith.wehmann@xmls.com>, srosen <srosen@extol.com>, iwasa
> > <iwasa@fs.fujitsu.com>, ksaneii <ksaneii@ipnetsolutions.com>, lwagman
> > <lwagman@netfish.com>, "t.nakao" <t.nakao@ntta.com>, nanneman
> > <nanneman@savvion.com>, erind2 <erind2@home.com>, "eduard.weijgers"
> > <eduard.weijgers@tie.nl>, shickman <shickman@viquity.com>, bcox
> > <bcox@exchangecomm.com>, "lisa.faust" <lisa.faust@xmls.com>, slangdon
> > <slangdon@cisco.com>, nkeating <nkeating@webMethods.com>, "anthony.dutton"
> > <anthony.dutton@xmlglobal.com>, "carol.geyer" <carol.geyer@oasis-open.org>,
> > "susan.struble" <susan.struble@eng.sun.com>, Heather_Lukens
> > <Heather_Lukens@sfo.bm.com>, "Simon.Nicholson" <Simon.Nicholson@eng.sun.com>,
> > "Ed.Julson" <Ed.Julson@eng.sun.com>, mnaughton <mnaughton@interwoven.com>,
> > Annette_Herr <Annette_Herr@stercomm.com>, breuer <breuer@us.ibm.com>, vsumpter
> > <vsumpter@viquity.com>, mehrzad <mehrzad@savvion.com>
> > > MIME-version: 1.0
> > > X-MIMEOLE: Produced By Microsoft MimeOLE V5.50.4133.2400
> > > Content-transfer-encoding: 7bit
> > > Importance: High
> > > X-Priority: 1 (Highest)
> > > X-MSMail-priority: High
> > >
> > > POC Team,
> > >
> > > I spoke with Ed following the ebXML closing plenary.  The marketing team is
> > > looking for us as a team to give them a confirmation that we as a team will
> > > be willing to do the marketing event in the Bay Area.  The event has been
> > > discussed in our meetings but we have not confirmed as a group and we need
> > > to move on this.
> > >
> > > In the ebXML telecon and meetings this week, the Bay Area marketing event
> > > seems to be supported in concept by the POC.  I suggest the following:
> > >
> > > - We make Sid Askary the POC point of contact for the event as he has
> > > collected marketing information previously
> > > - Anyone with concerns regarding the event express concerns on this listserv
> > > or to Sid by Monday November 13
> > > - Sid submits our confirmation of approval on Tuesday November 14 unless he
> > > hears otherwise
> > >
> > > I really enjoyed doing the demo with our team and look forward to the next.
> > >
> > >     Thanks,
> > >
> > >     Mark
> > >
> > > >
> > > > Hi All,
> > > >
> > > > First of all, let me say that it was a GREAT POC demo in Tokyo.  The
> > > > demo really show how far we have come in the initiative and got people
> > > > really excited.
> > > >
> > > > Like I said earlier today, we really need a decision (commitment) on the
> > > > POC PR event by next Tuesday, Nov 14.  If we want to have the event the
> > > > week of Nov 27, we don't have much time.
> > > >
> > > > What I need from everyone is a commitment for the POC PR event and when
> > > > you would rather have it (week of Nov 27 or Dec 11).
> > > >
> > > > Cheers,
> > > > Steve
> > > > --
> > > > Steve Yung, steven.yung@sun.com
> > > > Market Segment Manager
> > > > XML/Web Development Solutions
> > > > Sun Microsystems
> > > > Phone: +1-650-786-8469
> > > > Fax: +1-650-786-3674
> > > >
> > > >
> > > >
> > >
> >
> > =====================================================
> > Ed Julson                     Sun Microsystems
> > XML Marketing                 901 San Antonio Rd.
> > XML Technology Center         MS UMPK16-201
> >                               Palo Alto, CA 94303
> >
> > ed.julson@eng.sun.com
> > 650-786-9258 (x89258)
> > =====================================================
>
> =====================================================
> Ed Julson                       Sun Microsystems
> XML Marketing                   901 San Antonio Rd.
> XML Technology Center           MS UMPK16-201
>                                 Palo Alto, CA 94303
>
> ed.julson@eng.sun.com
> 650-786-9258 (x89258)
> =====================================================

--

Steve Yung, steven.yung@sun.com
Market Segment Manager
XML/Web Development Solutions
Sun Microsystems
Phone: +1-650-786-8469
Fax: +1-650-786-3674