RE: [ebxml-mktg] ebXML name

[Rachel Foerster <rachelf@ix.netcom.com>]

Thanks for this clarity and for also calling for an end to this discussion
thread.

Now....naming the **profiles** of the ebXML standard and other
infrastructure specs as ebWS profiles has an interesting aspect to it....and
kind of a nice ring to it as well!

One could ask....if we (ebXML) don't call 'em that first (and brand and make
the brand ebXML's) who will?
Answer: just about anyone who gets there first!

Given this clarification...I say....go with it!

Rachel
Rachel Foerster
Principal
Rachel Foerster & Associates, Ltd.
Professionals in EDI & Electronic Commerce
39432 North Avenue
Beach Park, IL 60099
Phone: 847-872-8070
Fax: 847-872-6860
http://www.rfa-edi.com


-----Original Message-----
From: Arijit Sengupta [mailto:arijit.sengupta@oracle.com]
Sent: Monday, June 24, 2002 12:21 PM
To: Alexei Chirokikh
Cc: David RR Webber - XMLGlobal; atanton@oncecorp.com; dmw@nwlink.com;
ebxml-mktg@lists.ebxml.org; Daniel Feygin; jamie.clark@mmiec.com;
mcconnell@osm.net; rachelf@ix.netcom.com; xmlgeek@gmi.net
Subject: Re: [ebxml-mktg] ebXML name


Hi All. For some reason this discussion has changed into "should we scrap
the ebXML name". As I made clear in my initial email, that is not an option
before the marketing team. What the JCC had requested feedback on was the
following:
The ebXML JCC is planning to release profiles of ebXML standards, and
infrastructure specs such as SOAP, WSDL, XMLDSIG, that can be used to
conduct mission critical, industrial strength web services. We were
wondering whether we should brand these profiles as ebWS, or something else.
I still would appreciate feedback on that. Discussions on changing the names
of the set of specs, namely ebXML, is moot. Regards,
Apu

Alexei Chirokikh wrote:

> Team,
>
> Should we close this thread? I think our future direction with name change
> is obvious - keep it. Think about how much efforts, money and time were
> invested in ebXML. Why do we need to start it again?
>
> Regards, Alexei
>
> Alexei Chirokikh, Ph.D.
> e-Business Architect, IBM Global Services
> 1630 Long Pond Road
> Rochester, NY 14626
> Voice: 1.716.720.7534  T/L: 451.7534
> Cell: 1.716.509.4869
> chiroka@us.ibm.com
>
>
>                       David RR Webber -
>                       XMLGlobal                To:       Daniel Feygin
<feygin@unitspace.com>
>                       <Gnosis_@compuser        cc:
jamie.clark@mmiec.com, mcconnell@osm.net,
>                       ve.com>                   xmlgeek@gmi.net,
atanton@oncecorp.com, Alexei
>
Chirokikh/Rochester/IBM@IBMUS, dmw@nwlink.com,
>                       06/24/2002 11:20
ARIJIT.SENGUPTA@oracle.com, rachelf@ix.netcom.com,
>                       AM                        ebxml-mktg@lists.ebxml.org
>                                                Subject:  RE: [ebxml-mktg]
ebXML name
>
>
> Message text written by Daniel Feygin
> >My point is
> that changing the name to something more meaningful to potential users
> would
> be an effective way of increasing the awareness and vendor appeal.<
>
> >>>
>
> Daniel,
>
> Whatever you call it -  Foobar-flakes, Krispy-Creme-EDI, it will all take
> time
> and effort to promote.  People are not born understanding this stuff.
>
> Lets promote the name we have - it has WAY MORE recognition than
> you realize - books written on it - hundreds of articles - spec's, et al.
>
> Just run a Google on ebXML to get a sense of the volume out there
> already.  This is presence - and it has been hard fought for over three
> years.
>
> DW.